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10 thingsFeatured Post

10 Things You Need To Know about Ringback Tones

Customizable ringback tones for mobile devices have long been available to consumers to personalize their calling experience. Today, RealNetworks is focused on re-inventing the ways people personalize their devices, with a particular emphasis on the ringback tone. Ken Murphy, EMEA Vice President of RealNetworks’ Mobile Entertainment division, is a 20-year veteran…
February 20, 2014
5 minutes withFeatured Post

5 minutes with… MT2

In our 5 minutes with profiles, MEF members talk about their business, their aspirations for the future and the wider mobile industry. This week Naji Bouhabib, CEO, introduces Middle East Based VAS provider Mobile Technology Tomorrow – MT2 What does MT2 do? Mobile Technology Tomorrow (MT2) is a leading Value Added Service Provider and…
February 4, 2014
Featured PostMEFTV

Mobile Games Forum 2014: MEFTV meets the speakers

Last week MEF attended the Mobile Games Forum in London, where the industry gathered to discuss the state of mobile and social gaming, virtual goods and social gambling. In a two part series, MEFTV caught up with some of the MEF members and other speakers from the show. In part 1, we…
January 31, 2014
5 minutes withFeatured PostMEFTV

5 minutes with …

In our 5 minutes with profiles, MEF members talk about their business, their aspirations for the future and the wider mobile industry. This week Ashay Padwal, CTO & co-founder introduces mobile ad exchange, and be sure to check out the MEFTV interview with Ashay recorded at Appsworld Europe. What does do? is…
January 27, 2014
Featured PostGuest blog

Will Offline Retailers Drive Mobile Payments Adoption?

How can retailers integrate digital tools to improve their businesses, compete with online retailers and drive consumer adoption of mobile payments? Mobile financial services experts Mondato shed light on the matter in this guest post from their blog. E-commerce once posed a significant threat to brick-and-mortar retailers, prying customers away from…
January 23, 2014
Featured PostMEF Global

MEF Webinar Podcast – The Year Ahead

Last week MEF hosted a webinar to discuss the findings of the recent Global Consumer Survey in-depth, as well as offering predictions for the mobile commerce and content market in 2014. Moderated by MEF Global Chair Andrew Bud, our expert guest speakers included analysts and journalists from around the world: Olivier Bernard, Vice President,…
January 21, 2014

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