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Featured PostNews Roundup

Paym mobile payments service launches in the UK

New payment service, Paym, launched in the UK yesterday, enabling bank customers to send money using just their mobile phone number. Backed and developed by The Payments Council, over 300,000 people have already registered for the new service since registration opened three weeks ago, with nine banks and building societies on board…
April 30, 2014
5 minutes withFeatured Post

5 minutes with… Ensygnia

In our 5 minutes with profiles, MEF members talk about their business, their aspirations for the future and the wider mobile industry. This week Richard H Harris, Chief Executive and Co-founder of Ensygnia talks about their unique mobile payments system; MEFTV spoke to Richard at length about their business at MWC earlier this year. . What…
April 29, 2014
AnalyticsFeatured PostInfographic

Report shows growth markets driving uptake of education apps [infographic]

This week saw the release of the latest report in MEF’s Global Consumer Insights Series, examining the prevalence of mobile educational products and services across 13 global markets. We've created this handy infographic to share the key findings, Members can head over to the MEF website to download the full report. Press release - MEF members can download the…
April 25, 2014
5 minutes withFeatured Post

5 minutes with… SLA Mobile

In our 5 minutes with profiles, MEF members talk about their business, their aspirations for the future and the wider mobile industry. This week Amelia Power, Head of Sales and Marketing introduces SLA Mobile and their take on the global mobile industry today. What does SLA Mobile do? We are a mobile solutions company. We create…
April 23, 2014
Featured PostGuest blogPrivacy

Revolutionizing How Ads Are Delivered to Consumers Across Mobile and Desktop Devices

Every day, consumers are inundated with random ads on their mobile devices and desktops that may have little on no relevance to them. In today’s ecosystem, advertisers have limited methods of identifying what consumers actually want to see in their digital advertising. Here Richard Qiu, Vice President of Business Development for Mobile at  TRUSTe, shares…
April 11, 2014
Featured PostMEF Africa

MEF Africa Day 2014

Last week the first MEF Africa Day was held in Johannesburg supported by Samsung, and saw around one hundred industry leaders gather over three sessions for debate, dialogue, insightful presentations and constructive networking. MEF Africa GM Jo Crawshaw shares the day's events, and if you were able to make it along…
April 9, 2014
Featured PostGuest blog

We’ve got the devices, now we need the trust

The start of every year brings a wave of new and amazing gadgets revealed at three major tech shows; CES, MWC and SXSW. And if this year is anything to go on, very soon we will be welcoming a growing number of connected devices into our daily lives.  Judith Bitterli, Chief…
April 4, 2014
Featured PostGuest blog

Guest Blog: PSMS and the rise of “Bogus Operator Billing”

Payments platform provider and MEF Member Bango recently issued a white paper to launch their campaign against premium rate billing mechanisms being passed off as direct carrier billing. Here, Richard Leyland, VP of Marketing Communications, explains the difference between the payment mechanisms, and why they're calling for an end to so-called Bogus Operator Billing.…
April 1, 2014

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