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Executive Insights: Carrier Billing Global Outlook and Opportunities – Guillermo Escofet, Ovum

By | Carrier Billing, Executive Interview, Featured Post, Video | One Comment

In the first of an exclusive new video series supported by Bango, we examine the state of the carrier billing market. Here, Guillermo Escofet, principal analyst at Ovum, gives an overview of the space and explains its rapid growth since 2014…

Carrier billing is on a tear. After a period of stagnation, it is now growing faster than operator data income (by total transactional revenue). And by 2022, it will transact more than global SMS revenue.

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A2P messaging : RCS, Fraudulent Vendors and Data Security

By | Featured Post, Guest blog, Messaging | No Comments

Waheed Adam, Chairman of iTouch Messaging, describes the challenges facing businesses using A2P SMS and the negative impact fraudulent messaging providers have on the industry, and the work being undertaken by MEF to educate the market.

SMS remains a reliable and accepted form of communication both by enterprise and consumer. Its position may have shifted when it comes to P2P communications, however it still remains number one when it comes to A2P messaging. A2P messaging is still growing on a global scale proving true that its use is still unlocking value in the market place.

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Messaging and SMS World Awards 2017 – the finalists

By | Event, Featured Post | No Comments

Next week is Messaging & SMS World 2017 in London where MEF’s Future of Messaging Programme will be hosting expert sessions providing guidance on how businesses can transition to the next phase of enterprise messaging.

The event also see the return of the Messaging and SMS World Awards, bringing together leading names from across the mobile ecosystem to celebrate innovation, best customer solutions and excellence in the global messaging marketplace while recognising global achievements and success over the last 12 months.

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Consumer Trust, regulation and the mobile opportunity

By | Featured Post, Regulation

MEF CEO Rimma Perelmuter explores the consumer trust regulatory paradigm in this excerpt from a guest chapter of The Global Legal Group (GLG) ‘s latest lnternational Comparative Legal Guide to Telecoms, Media & Internet Laws & Regulations in association with MEF. The whole guide is available to download now.

Fifteen years ago, mobile content and services extended to simple Java games and ringtones or as text-to-vote platforms that encouraged viewers to interact with their favourite reality TV shows. Very little, apart from the mobile number, was tracked or known about the consumers that used them.

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Reflections on how mobile-first Africa is putting itself in the picture

By | Featured Post, MEF Africa

Last week MEF and its African membership arrived in Cape Town for the 20th conference. Here, MEF CEO Rimma Perelmuter, reflects on a week of uniquely African energy and optimism.

On the Cape Town waterfront is the new Zeitz Museum of Contemporary Art Africa. This spectacular building – a converted grain silo overlooking the Atlantic – has been open just a few weeks. Inside, the gallery offers a showcase of the very best of contemporary African art. The project is a clear testament to the growing confidence of the African continent and its uniquely diverse and powerful voices.

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Legal guide to global telecoms regulation + consumer trust

By | Consumer Trust, Digital Consent, Featured Post

The Global Legal Group (GLG), the independent, London-based legal market specialists has released its latest lnternational Comparative Legal Guide to Telecoms, Media & Internet Laws & Regulations in association with MEF.

MEF CEO Rimma Perelmuter has contributed one of three general chapters to the guide, exploring the work undertaken by MEF and its members in better understanding the role of consumer trust in the proliferation of mobile goods and services, and how recent and impending changes to regulations may affect the industry and how businesses need to think about personal data.

Read More awards – the winners

By | Event Roundup, Featured Post

The 2017 Awards Winners were announced this week.

MEF was pleased to support the awards and host the pan-African mobile and tech party at the Shimmy Beach Club in Cape Town, South Africa at the MEF Connects African Networking party. The Awards were supported by Boomplay Music, Africa Tech Summit Kigali, Basebone, BBM, and Mobile Monday South Africa (MOMO).

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It’s time for Mobile Network Operators to take their piece of the mobile advertising pie

By | Featured Post, Guest blog, Opinion, Privacy

Fred Martinent, Product Marketing Director at Gemalto envisions how mobile operator marketeers can take advantage of impending regulatory changes and the opportunities they will present to boost revenues from digital advertising – and how to convince management of your winning strategy.

Buzz…buzz…buzz…the shrill noise of your alarm clock wakes you with a jolt. You haphazardly reach over to press the snooze button but then you remember that today is D-Day.

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The AppsAfrica Awards 2017 Finalists – Part 3

By | Featured Post, MEF Africa

MEF is proud to be a supporting partner of the annual Innovation Awards 2017, celebrating the best in mobile and tech from across Africa and held tonight in Cape Town.
Now in their third year, the awards supported by Boomplay Music, Basebone, BBM, Content Connect Africa and Mobile Monday South Africa (MOMO) attracted over 300 submissions from across 31 countries, and are judged by an independent panel of leading industry experts from across the ecosystem.

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The impact of RCS on SMS

By | Featured Post, Guest blog, mobile messaging

Nick Lane, Chief Insight Analyst at Mobilesquared discusses the findings of a recent study that analyses insights into 69 mobile operators and shares his views on the impact of Rich Communications Services (RCS).

The GSMA paints a bright future for Rich Communication Services (RCS), forecasting that it could be worth $74 billion by 2021, and believes that ultimately, RCS will replace SMS altogether.

RCS will provide a secure ecosystem in which messages can be sent without the threat of grey route traffic undermining pricing models and disintermediating the mobile operators, which has blighted the A2P SMS space.

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