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Executive Interview

MEF Members at Messaging & SMS World: Ubiquity

By | Executive Interview, MEFTV, Messaging | No Comments

MEFTV spoke with Daniele Mensi, CEO & VP Growth of MEF Member and Future of Messaging Programme participant Ubiquity, during the recent Messaging & SMS World in London.

Here he outlines how A2P SMS is moving from a customer to user-centric vision, and discusses how players like Ubiquity should drive change for enterprises and SMEs to be confident in being more multi-channel driven, as consumer demand will continue to grow in the coming years.

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MEF Member interview – Telecoming

By | Executive Interview, Featured Post | No Comments

Ten years ago, at the height of the financial crisis, Telecoming launched in Spain. It might have seemed a terrible time to start a a mobile billing company, but today Telecoming is flourishing all over the world. MEF spoke to the company’s COO Roberto Monge.

In October 2017, Telecoming closed a new content deal with Axiata Digital in Malaysia. The Spanish firm signed on to power multi-device mobile billing services for Axiata’s four million subscribers. It says it expects to invest $4m investment in the region over the next two years.

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How RealNetworks’ Kontxt aims to reinvigorate A2P messaging

By | Executive Interview, Featured Post, Messaging | No Comments

A2P messaging is on the up. It could grow even faster if the market could classify traffic and introduce tiered pricing. But how? In this exclusive video, Max Pellegrini, president of mobile services at RealNetworks, explains one approach…

Imagine if there was only one price for a plane ticket. Everything the same, no matter the leg room, the entertainment, the food, the boarding. It would be wasteful and inefficient for everyone. Passengers would wait around for longer. Airlines would miss out on a huge amount of revenue that customers would happily pay.

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Executive Insights: Carrier Billing Global Outlook & Opportunities – Herman Singh, MTN Group

By | Carrier Billing, Executive Interview, Featured Post | No Comments

How is ‘charge to bill’ powering Africa’s booming mobile commerce market? In a second exclusive carrier billing video supported by Bango, we hear the insights of Herman Singh, chief digital officer of MTN Group…

Africans love music and gaming. Ok, everyone loves music and gaming. But Africa is, of course, the mobile-first continent, so the way that its people consume entertainment has developed a little differently from the rest of the world. In short, the phone rules. But not necessarily the smartphone. And not necessarily apps.

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Executive Insights: Carrier Billing Global Outlook and Opportunities – Guillermo Escofet, Ovum

By | Carrier Billing, Executive Interview, Featured Post, Video | One Comment

In the first of an exclusive new video series supported by Bango, we examine the state of the carrier billing market. Here, Guillermo Escofet, principal analyst at Ovum, gives an overview of the space and explains its rapid growth since 2014…

Carrier billing is on a tear. After a period of stagnation, it is now growing faster than operator data income (by total transactional revenue). And by 2022, it will transact more than global SMS revenue.

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Member interview: Crazy4Media and the drive for a digital Andalusia

By | Executive Interview, Featured Post

Brit Tom Horsey has turned Crazy4Media into one of Spain’s leading mobile and digital specialists. Now, he wants to make Southern Spain a magnet for entrepreneurs and investors. He shared his vision with Tim Green…

Throughout history, Englishmen have travelled to Spain in search of adventure (and also sunshine).

Writer Laurie Lee ‘walked out one midsummer morning’ and didn’t stop till he reached Iberia. George Orwell joined the fight against Franco. More prosaically, Terry Venables won La Liga for Barcelona.

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mobile shopping

Video: MEF members at Money 20/20 – Wirecard on the untapped magic of payment data

By | Executive Interview, Featured Post, Video

At a basic level, payment data will reveal the things you purchased. But combine this with when you bought them, what the weather was like, what else you bought and so on, and a retailer can really start to understand its customers. At Money 20/20 last month, Wirecard launched a new service to crunch payment data. MEF talked to its EVP of mobile services Jörn Leogrande…

In the transition to digital commerce, all businesses are encouraged to think about data. Experts advise them to analyse everything a customer does in the lead up to a payment.

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Video: MEF members at Money 20/20 – Infinite Convergence on the value of secure messaging

By | Executive Interview, MEFTV

Secure messaging is critically important for any enterprise with sensitive information to protect. Infinite Convergence developed the NetSfere app to give enterprise employees safe messaging that’s also fun to use. MEF Minute spoke to the firm at Money 20/20 last month.

Around a decade ago, digital technology and the smartphone changed the workplace. Gradually, people stopped using their company desktops and laptops exclusively for work, and began to do business from their own mobile devices.

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One billion Windows 10 users: Grahame Riddell on Microsoft’s grand DCB vision

By | Executive Interview, Featured Post

“You don’t need a Windows Phone to be very good customer of Microsoft,” says Grahame Riddell. And he should know. Microsoft’s Director of Carrier Billing is working hard to bring Charge-to-Bill to a potential one billion Windows 10 users on Laptops, Surface, Xbox and even Hololens. He outlined his project to MEF Minute…
On August 24 1995, tens of thousands of people queued up to buy the Windows 95 CD-ROM. They paid $210 for a copy. And by the end of the year, sales hit 40 million.

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Executive Insights Series: James Lasbrey, Global Head of Messaging, Telefonica

By | Executive Interview

What is ‘messaging as a service’? Will bots change consumer service forever? When will SMS 2.0 arrive? In the latest Executive Insights video supported by Mahindra Comviva, MEF discusses the future of messaging to James Lasbrey, global head of messaging at Telefonica.

It’s quite convenient to think of Facebook as the enemy of operator messaging. After all, Facebook Messenger has evaporated consumer text traffic in many markets.
Convenient, yes. But also wrong.

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