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AfricaEnterprise Communications

WeChat’s African Adventure

Tencent’s WeChat has already conquered China. Can it do the same in South Africa?. Brett Loubser, CEO of Tencent Africa Services talked to MEF’s Tim Green about rising to the challenge... Fans of South African radio DJ Gareth Cliff have an interesting way of engaging with their favourite shock jock.…
Tim Green
June 28, 2017
Enterprise Communications

The power of the mobile network

The operator SIM is a treasure trove of information about a subscriber. Now, Telefonica is using this insight to make messaging even smarter. MEF Minute features editor, Tim Green talked to James Lasbrey, global head of messaging at Telefónica and others about how the leading mobile operator is making use…
Tim Green
June 9, 2017
Enterprise Communications

The news follows this message…

Can you have a conversation with the news? Digital newspaper Quartz thinks so. Its app dispenses with the usual menus and lists. Instead, it lets readers browse the day’s headlines in a chat interface. Zach Seward, Quartz’s senior VP or product and executive editor, talked to MEF Minute features editor,…
Tim Green
May 24, 2017
Enterprise Communications

Mobile messaging in Africa: it’s for everyone

Are Africa’s feature phone users locked out of rich media marketing? Not necessarily. Clever new messaging formats can reach everyone, says Waheed Adam, chairman of iTouch whom recently spoke to MEF Minute’s features editor, Tim Green, to explain how, for MEF’s free Future of Messaging Guide. For all the hype…
Tim Green
May 16, 2017
MEF