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AnalyticsGuest blog

InMobi Insights: The Dynamics of a Booming App Economy

With MEF Global Forum Mobile First Markets less than three weeks away, Pooja Kallor, Global Insights Analyst from MEF member, InMobi, continues an analysis of the global mobile app ecosystem, assessing the factors that are stimulating growth in emerging markets worldwide. In the previous blog, we laid out the regional landscape for app developers in terms of share,…
Sam Hill
June 11, 2015
Analytics

What will the connected future look like? [Infographic]

Sitting at the confluence of Big Data, Mobile and M2M, the Internet of Things is tipped as the next mega-trend.  Could 2015 be the year that it becomes table stakes for businesses?  There are an estimated 50 billion sensors in *things* already deployed and that figure is expected to grow…
Sam Hill
February 19, 2015
Analytics

Will a lack of trust eventually kill the apps market?

MEF today launched its third annual Global Consumer Trust Report in association with AVG Technologies. Analysing data from 15,000 mobile media users in 15 countries across five continents, it provides detailed insight into consumers’ behaviours and attitudes relating to mobile privacy and security - and analyses their impact on the global mobile…
Sam Hill
February 4, 2015
Analytics

The Landscape of Customer Identity [Infographic]

Facebook is shown to dominate social logins online, and especially on mobile, in this study from customer identity management specialists Gigya. Over 75% of mobile logins are attributed to the social networking giant, suggesting that their renewed mobile focus is paying off. Check out the infographic below which also looks at customer identity…
Sam Hill
January 30, 2015
MEF