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Analytics

Introducing MEF Insights Directory – a new industry channel

Global Communications Manager Sam Hill shares details of a new industry platform for members and non-members alike, a curated database of current research, reports and whitepapers from across the mobile ecosystem. While there is a wealth of useful material out there taking a deep-dive into the latest consumer insights, tech…
Sam Hill
June 13, 2017
AnalyticsMobile Payments

18 statistics that explore the growth of mobile money

MEF’s recently published Mobile Money Report supported by Wirecard, asked 6,000 consumers in nine countries about their usage and attitudes towards mobile payments. It paints a detailed picture of how mobile money is taking hold in both growth and established markets and is available to download here for free. The…
MEF
February 20, 2017
AnalyticsPrivacy

World Economic Forum: consumer trust and a $10trn opportunity

The World Economic Forum is very optimistic about the potential of digital technologies to supercharge the global economy. But it says trust issues could hold this revolution back. Its new research paper dives into the topic. In the 20th century the global economy was supercharged by the arrival of choice.…
MEF
February 9, 2017
AnalyticsMEF EMEA

Turkey: a land of mobile opportunity

As MEF releases a new country report examining the behaviours and attitudes of Turkish smartphone users, MEF CEO Rimma Perelmuter explores the enormous potential of the Turkish mobile ecosystem. With a population of more than 78 million, of which 93% are active mobile users, it’s clear few Turks need to…
Sam Hill
November 25, 2016
AfricaAnalytics

Stat Attack: how Africans use the mobile web, data and apps

With AfricaCom still fresh in our minds, MEF Minute takes stroll through Opera's well-timed State Of The Mobile Web Africa report. Here are the key findings... After 20 years of astonishing growth, the mobile market has reached the top of the S curve. It’s far from settled - and it’s…
MEF
November 22, 2016
MEF