Get the latest announcements from MEF Members across the mobile ecosystem globally in this weekly review of member news…
BICS picks up prestigious Glotel Award for Managed Services Mastery
BICS was honored with the Managed Services Mastery award at this year’s Glotel Awards, hosted by Telecoms.com, bestowed upon companies that demonstrate “innovation in managed service provision resulting in the most significant benefit to the customer.” BICS was highlighted for its Managed Roaming Services, used by operators such as BITE Lithuania and Mobily to gain an edge in an increasingly competitive market.
Surash Patel, Managing Director at BICS said: “I speak for everyone at BICS when I say we are thrilled to be recognized with the Managed Services Mastery award. It’s fantastic to be acknowledged for our innovation in this space – we pride ourselves on providing the best service for our operator customers, taking away complexity and enabling them to focus on other strategic priorities. This could not have been achieved without the brilliant work of our team. Thank you to both the voters and judges for this recognition!”
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FNP unveils enhanced payment experience powered by Comviva’s mobiquity ONE Platform
Ferns N Petals (FNP), India’s leading gifting platform, has partnered with Comviva to revolutionize its payment experience by introducing a next-generation solution aimed at delivering faster, simpler, and more secure transactions. Powered by Comviva’s advanced mobiquity® ONE orchestration platform, the new system seamlessly integrates into FNP’s ecosystem, ensuring a smooth and reliable checkout process for its customers.
This innovation enhances the shopping experience for FNP users by reducing payment failures and offering a broader range of payment options. Customers can now enjoy a frictionless checkout while choosing from multiple payment methods, including UPI, wallets, net banking, and cards, accommodating the diverse preferences of millions who rely on FNP for their gifting needs.
Srinivas Nidugondi, EVP and Chief Operating Officer, FinTech solutions at Comviva, added, “Our partnership with FNP exemplifies how technology can transform not just payments, but the overall customer journey. Our mobiquity® ONE platform is designed to elevate operational efficiency while delivering a delightful and seamless customer experience. This collaboration is a testament to our commitment to empowering merchants like FNP to set new standards in digital payments.”
Enea Secures $1.6 Million License Agreement for OSE with leading US Customer
Enea has renewed a production license agreement for its operating system, Enea OSE, with a leading provider of Professional Mobile Radio communication systems for public safety. These systems support critical use cases such as law enforcement, fire departments, and ambulatory services.
The renewed agreement, spanning three years, is valued at $1.6 million, with $0.5 million expected to be recognized in revenue during the fourth quarter of 2024. This collaboration underscores Enea’s commitment to delivering reliable and efficient operating systems for essential public safety communications.
“Our product, Enea OSE, is a mature solution, yet it continues to deliver exceptional value to our customers”, says Anders Lidbeck, President and CEO of Enea. “This renewed license agreement reflects the ongoing trust in the reliability and performance of Enea OSE, as it maintains its relevance with existing customers in a rapidly evolving technological landscape.”
Paradise Mobile Selects iBASIS as Exclusive International Voice Termination Partner in the Caribbean
iBASIS, a global leader in communications solutions, has been selected by Paradise Mobile, a next-generation mobile network operator in Bermuda, as its international gateway partner. Under a three-year agreement, iBASIS will manage all outgoing and incoming international voice traffic for Paradise Mobile, providing reliable global connectivity at competitive rates.
The partnership allows Paradise Mobile to utilize iBASIS’s extensive global network, ensuring premium voice quality, enhanced cost efficiency, and robust fraud prevention with the iBASIS Fraudlock iQ360™ solution. Additionally, the Voice Quality Testing Tool will help optimize service performance for Paradise Mobile’s customers. As a cloud-native, fully virtualized mobile operator, Paradise Mobile is rapidly expanding in the Caribbean. iBASIS’s managed services will support Paradise Mobile’s upcoming launches in the Cayman Islands and its broader plans for regional growth.
“We’re excited to support Paradise Mobile’s vision as they expand their innovative cloud-based, fully virtualized mobile network in the Caribbean,” added Edwin van Ierland, COO of iBASIS. “As a greenfield operator, they have unique needs to provide reliable global coverage to meet the growing needs of their customers. We also share the same focus of achieving greater performance and scalability in a very quick manner.”
Infobip Data Reveals Record Cyber Week Communications Interactions
Global communications platform Infobip reported a record-breaking 11.6 billion communications interactions during Cyber Week, spanning Friday, November 29, to Monday, December 2. This marks a 41% increase compared to the previous year, emphasizing the growing importance of Rich Communication Services (RCS) and conversational experiences in customer engagement.
The surge reflects a trend toward seamless conversational journeys where customers can browse, interact, and purchase on a single channel. SMS, email, and WhatsApp together accounted for 5.5 billion interactions, with email interactions soaring by 94% compared to 2023. RCS interactions saw remarkable growth, increasing by 349% year-over-year, solidifying RCS as a critical channel for retailers globally.
Significant activity was recorded over the weekend, with more than 5.1 billion interactions on Saturday, November 30, and Sunday, December 1, up from 3 billion during the same period in 2023. This trend underscores the efforts of businesses to connect with cost-conscious consumers beyond traditional Black Friday and Cyber Monday events.
“Our data confirms our predictions that RCS would become a critical channel for businesses and brands this year as they sought to deliver rich, personal and conversational experiences for their customers. As our data also shows, consumers are interested in shopping during the entire week and month of November and not just on Black Friday or Cyber Monday, with a 70% increase in interactions on Saturday and Sunday this year compared to last. Moreover, our data shows that Infobip helped businesses and brands complete successful and prompt consumer journeys and commercial transactions without fail.” Ivan Ostojić, Chief Business Officer at Infobip.
Twilio (NYSE: TWLO), a leader in customer engagement platforms, has announced the public beta release of Linked Audiences in Twilio Segment for Amazon Redshift at AWS re:Invent 2024. This new integration simplifies audience building, customer profile enrichment, and large-scale personalization for Twilio Segment and AWS users.
Linked Audiences offers an intuitive tool for both B2B and B2C marketers, enabling them to explore and leverage customer data from Redshift without needing SQL expertise or relying on data team requests. The tool utilizes a data graph created by linking unified profile data from Segment’s Customer Data Platform (CDP) with the extensive data model from Redshift. This self-service approach empowers marketers with a more comprehensive and trusted view of customer interactions, which is maintained by data teams to ensure accuracy.
With Linked Audiences, marketers can create precise targeting and deliver personalized communications, driving better engagement and return on investment. This innovation bridges the gap between marketing and data teams, enabling seamless collaboration and more effective customer engagement strategies.
“With Linked Audiences, Amazon Redshift users can now create dynamic, context rich audiences that will drive effective personalized marketing campaigns that can increase engagement,” said Thomas Wyatt, President of Twilio Segment. “This builds on our existing Segment and AWS product integrations and enables data teams the ability to link Segment unified profiles to critical business entity data that lives in the Redshift warehouse. Our data graph provides technical marketers with a rich view of the customer that can be used to send dynamic audience payloads that power impactful personalized campaigns in downstream systems.”
