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Get the latest announcements from MEF Members across the mobile ecosystem globally in this weekly review of member news…

MCP Insight strengthens leadership team with appointment of industry veteran Kev Dawson

London – 13th May 2024 – MCP Insight, a leading provider of market intelligence, compliance and anti-fraud tools for the mobile payments space, today announced the appointment of Kev Dawson as Director. In this newly created role, Dawson will play a pivotal role in driving the company’s strategic growth and spearheading commercial efforts, collaborating closely with co-founders Declan Pettit and Toby Padgham.

“We’re delighted to welcome Kev Dawson to our team,” said Declan Pettit, Commercial Director at MCP Insight. “Kev’s extensive experience and deep industry connections make him a strategic addition, helping to propel the company’s growth initiatives and drive further success in our ongoing projects.”

“I’m thrilled to join MCP Insight,” said Dawson. “We have a long history together, and after years working at various other points in the value chain, it feels like the perfect time to join a company dedicated to helping the industry combat fraud and build sustainable revenue growth through premium services and direct carrier billing.”

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Dotgo partners with Vi Business to support their Rich Business Messaging Services

Mumbai (Maharashtra) [India]/Berkeley Heights (New Jersey) [US], May 9: Dotgo, a leading provider of Rich Communication Services (RCS), has announced a strategic partnership with Vi Business, the enterprise arm of leading telecom operator, Vi. Under this partnership, Dotgo has been offering its Messaging as a Platform (MaaP) solution to manage services for Vi Business thus helping monetize RCS business messaging (RBM) services nationwide.

Rich Communication Services or RCS is a rich, interactive, 2-way conversational messaging feature available within the native messaging app of android phones. Enterprises are using RCS for customer engagement, awareness and support. Vi is the only provider of ‘Rich Business Messaging’ service in India, and Dotgo’s MaaP solution has been empowering its customers by delivering RCS business messages.

The Dotgo MaaP solution is positioned as the industry’s premier RCS Business Messaging solution, boasting seamless integration with major RCS infrastructure providers. It facilitates smooth onboarding, API access, and verification across multiple carriers globally, ensuring a consistent RCS messaging experience regardless of infrastructure variations.

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Four Route Mobile embarks on a new strategic direction by becoming a part of the Proximus Group. This will help the company expand its global footprint and product portfolio.

Mumbai, 08 May, 2024: Route Mobile Limited (Route Mobile), a global player in Communications Platform as a Service (CPaaS), has now become a part of the Proximus Group, a provider of digital services and communication solutions operating in Belgium and international markets, through a strategic acquisition by the latter.

In July 2023, Proximus Group signed a definitive agreement with the founding shareholders of Route Mobile to acquire 57.56%1 of Route Mobile through Proximus Opal2 for INR 59,244 million (EUR 643.0 million3) cash consideration, which corresponds to a price per share of INR 1,626.404. Some of the founding shareholders of Route Mobile subsequently committed to reinvest EUR 299.6 million in Proximus Opal, resulting in a stake of 12.72%, expected to be completed in the next few weeks.

Rajdip Gupta, Chief Executive Officer, Route Mobile Limited, said, “Route Mobile completes 20 years of its establishment this year. It has been a remarkable journey from Bootstrap to IPO to a Profitable Unicorn. This development takes us one step further to our goal of becoming a $1 billion revenue company”. He also said, “We look forward to working with Telesign and creating a global leader in digital communications and digital identity within the Proximus Group.

Sustainability & Energy Concerns to Drive Global Smart Building Market Value to $14bn by 2026

Basingstoke, UK – 13th May 2024: A new study from Juniper Research, the foremost experts in the Internet of Things market, found that the market value of industrial smart building deployments will grow by 95% to $14 billion by 2026 globally.

This growth, from only $7 billion in 2024, will be driven by sustainability initiatives and the need for cost reductions in building management. The study anticipated that AI-based building management solutions will be key to securing a return on investment in smart buildings platforms, whilst accomplishing sustainability and energy goals.

The study identified buildings such as warehouses, factories and agricultural buildings as those that will benefit the most from AI-based smart building technology. As these industries have particularly high operational costs, AI can be used to detect potentially expensive issues, such as high-value equipment malfunction, before they occur, thus providing savings in the long term. The benefits that AI brings to smart building platforms will enable global spend to exceed $42 billion by 2028.

Additionally, the study predicted that smart building solutions will enable operations managers to meet sustainability goals. By integrating IoT networks and sensors with AI systems that automate building functionality in real-time, significant savings and emissions reductions can be achieved.

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Twilio Appoints Chris Koehler Chief Marketing Officer

San Francisco, CA – May 6, 2024 – Twilio (NYSE: TWLO), the customer engagement platform that drives real-time, personalized experiences for today’s leading brands, today announced that Chris Koehler has been appointed Chief Marketing Officer. Chris brings over 25 years of expertise in customer engagement and marketing technology, and a proven track record of driving growth and innovation at industry-leading companies.

As CMO, Chris will report to Chief Executive Officer Khozema Shipchandler, and oversee Twilio’s global marketing strategy, focusing on expanding brand awareness in Twilio’s key markets and amplifying product innovation. He will play a pivotal role in growing market share across Twilio Communications and Segment, and driving messaging and positioning for Twilio’s customer engagement platform, which combines communications, data, and AI to unlock greater value for customers.

“What particularly impresses me about Chris is his no nonsense style and hands on approach,” said Khozema Shipchandler, CEO at Twilio. “Chris’ strong background in product will help strengthen how we market and position our increasingly sophisticated suite of customer solutions in this next chapter of the company.”

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