At MEF Connects Rich Communications one of the panels took a closer look at the concept of omnichannel and if it remains a cornerstone of customer engagement strategy. The panel discuss how an omnichannel approach ensures business messaging continuity regardless of mobile device, operator,  app, or channel used, and the importance of a multi-channel strategy and managing customer interactions across multiple messaging channels for a seamless customer experience.

The speakers were:

  • Michael Power – Owner @ Engage Mobile
  • Rick van Esch – CEO @ Chatlayer.ai (a Sinch company)
  • Sergei Loukine – Consultant @ Mobilesquared
  • Matt Ramerman – President @ Sinch
  • Jon Campbell – Director Rich Messaging @ Sinch
  • Glen Murray – SVP Sales @ WIT Software

Watch the session in full below

MEF Connects Rich Communications On Demand

Over 3 days, MEF Connects Rich Communications brought together enterprises, brands & agencies to connect online with MNOs and messaging providers to showcase the business messaging channels that are transforming customer engagement. If you missed a session, check out our Video On Demand page below. MEF Members can visit the Member only On Demand page to get presentation slides as well.

Watch now

Join The Discussion

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Member Login

Subscribe to our mailing list

* indicates required