MEFTV speaks to Mathias Höllerl MD at MEF’s Future of Messaging Programme participant DIMOCO Messaging during the recent Messaging & SMS World in London where he discussed the future of A2P SMS and how he sees the space evolve in the near future.

“We’ve seen the market consolidating so the pressure on that is getting bigger and bigger, but if you find a niche in some special industries or markets, there is huge potential in existing territories – SMS is still a key driver.. for sure its a commodity. ”

“Everyone is looking for typical use cases – from financial institutions on – that’s still a key driver, especially in the banking sector with a lot of new fintechs coming up, and authentication, especially now with PSD2, there needs to be a second or third layer of authentication, so there will definitely be more use cases.”

Watch the full video below.