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Get the latest announcements from MEF Members across the mobile ecosystem globally in this weekly review of member news…

RealNetworks launches its next-generation mobile messaging platform

RealNetworks has announced the launch of Kontxt, a platform that enables the management of next-generation messaging on mobile networks.

Kontxt allows operators to provide an improved messaging service for its users through the following product features: it reliably blocks spam and other unwanted messages; manages grey-route traffic; it classifies message streams and systematically enforces delivery policies; it offers class-of-service delivery prioritisation to enterprise senders and accurately tag messages.

Max Pellegrini, president of mobile services at RealNetworks, said: “Kontxt will help power the next phase of messaging. Kontxt enables mobile network operators, messaging aggregators and interconnect vendors to deliver and create more value from their messaging networks. Kontxt builds on Real’s deep experience in messaging. Our Metcalf inter-carrier messaging platform is deployed in nearly 400 carriers worldwide and processes almost 2 billion messages each day.”

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Multi-profile SIM for smartphones and tablets

NTT Docomo says that in collaboration with Gemalto, it has developed the world’s first multi-profile SIM for use through multi-carrier collaborations that can allow users to switch between profiles, which include data such as contract information and telephone numbers, on their smartphone or tablet in each country.

The solution combines robust security with ease of use, drawing on Docomo’s experience in international communications services and Gemalto’s telecommunications know-how. The commercial launch is expected sometime in fiscal 2018.

Docomo and Gemalto have been verifying the feasibility of their multi-profile SIM in joint tests with Conexus Mobile Alliance5 carriers since 2016. The newest tests will be conducted with TrueMove H in Thailand and VNPT in Vietnam from December to next March.

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Claro Brasil will have a business unit to house Claro TV

The Claro Brasil group (América Móvil) will have a fourth business unit. The company is creating a specific unit to play the satellite TV (DTH) operation, Claro TV, which until now was linked to the fixed residential business unit, along with Net and broadband and telephony services fixed.

The decision to create a new unit is due to the realization that in order to grow and become a competitive unit, it needed to have a life of its own. The satellite pay-TV business is essentially different from the cable market because it is based on a complex chain of logistics, distributors and installers.

América Móvil created, in 2008, what is now Claro TV, separately from Net and linked to Embratel (then known as Via Embratel), precisely because it is a platform based on satellites. With the unification of the company, three years ago, it was reassigned to the pay TV structure, led by Net. Claro TV has about 2.3 million subscribers

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Location sciences and On Device research partner on online-to-offline attribution

Mobile location intelligence firm Location Sciences has teamed up with On Device Research, a brand effectiveness company, to deliver an online to offline attribution product to the UK.

The Mobile Store Effect product from On Device Research is powered by Location Science’s first party consumer location data, which currently boasts an audience of 4m UK consumers.

“Partnering with Location Sciences enables us to provide the market with the much-needed accuracy, scale and transparency it requires,” said Alistair Hill, On Device Research CEO. “We are excited to be working together and hope our partnership will drive further understanding of digital ad effectiveness.”

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Movile invests $ 15 million in Sympla

Movile has just announced a new contribution in the amount of R $ 15 million in Sympla , an event disclosure and ticket sales portal.

With the amount raised, the company intends to invest in technology and new tools that offer organizers and buyers a more complete experience both during production and the purchase of events.

“Movile believes that the mobile phone shopping experience is something that only has to grow and that the investment will be able to foster further improvements in the usability of the entire ticketing process, especially for users using Sympla via smartphones, “explains Helisson Lemos, COO of Movile.

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