Every week, MEF Minute find the latest industry stats and reports from across the global mobile industry.
Here we present a round up of all the reports and sources from throughout the month by sector.
Subscriptions and devices
-
The global smartphone market will grow in single digits for the first time ever this year, according to IDC from 9.8 per cent in 2015 to post a total of 1.43 billion units sold.
-
44 per cent of the world’s population will have access to the Internet in 2016 – and more than two billion will be using mobile devices to connect, says a new IDC infographic.
-
Apple posted a 44 per cent increase in sales in India in FY2015, and crossed the $1-billion sales mark for the first time in the region.
-
Singapore leads the world in smartphones – with 89 per cent penetration ZenithOptimedia’s “New Media Forecasts” study says 89.0 per cent of Singaporeans had a smartphone in 2014, and that this will leap to 97.0 per cent by 2018.
-
The world’s biggest MNO wants the world’s biggest 3G user base. China Mobile, with over 800 million subscribers, has declared a target of 500 million on 4G by 2016.
-
Third party OEMs have all but vanished from the Windows Phone OS, according to research by AdDuplex. It says Microsoft/Nokia dominate the platform, with a combined market share of 97.02 percent.
-
A new report by GSMA ‘India 2015’ says India has 453 million unique mobile subscribers at the end of 2014 – and will pass 500 million by the end of this year.
Commerce and payments
-
A new report from analytics firm Custora says Apple devices made up 78.3 per cent of mobile e-commerce purchases over Thanksgiving.
-
Mobile shoppers in the US could spend $11.7 billion this holiday season – that’s 17 per cent of all e-commerce.
-
China’s enterprises are using mobile tools to carry out business, to the tune of 24.2 billion yuan in 2015, states Beijing-based Analysys International.
-
X-ad’s 2015 UK Mobile Path to Purchase report also reveals that 64 per cent of mobile searches are in the home, not on the go.
-
A new report from Deloitte says the percentage of people making proximity mobile payments more than tripled in 2015.
-
The annual online sales day, Cyber Monday, recorded a new record in 2015, with mobile making a huge contribution, according to IBM.
-
A new report by eMarketer says mobile payment transactions at retail in the US will reach $8.71 billion in 2015, before rising to $27.05 billion in 2016.
-
Market analyst Goode Intelligence estimates that this year there are over 120 million customers using mobile biometrics to authenticate themselves, but expects this to multiply 10x to 1.1 billion in five years.
Apps and services
-
Enthusiasm among individuals and enterprises will push the market for mobile location-based services to $26 billion by 2020, according to a new report from MarketsandMarkets.
- 73 per cent of enterprise app deployments are iOS
According to an analysis of two million mobile app installations by app management company Apperian, 73 per cent of enterprise mobile app deployments run on iOS, while 26.5 per cent are Android-based and just 0.3 per cent are made for Windows.
-
More than 75 per cent of TV-style content will be watched through app-based services in mature markets inside three years, says Gartner..
- BYOD pushing mobile security spending to $34.8 billion by 2020
A new study by Research and Markets prodicts the mobile BYOD security market will reach $34.8 billion by 2020, based on CAGR of 40.8 per cent. It was worth $3.4 billion in 2013.
Wearables and smartwatches
-
Mobile payments are gaining such acceptance among consumers in North America, Japan and Western Europe that Gartner estimated half of consumers in these regions will use them inside three years.
-
The market for wearables is set for a major surge, with 740 million units in use by the end of next year, and 1.1 billion units by 2019. The findings appear in a new research from Gartner.
-
Swiss watch maker TAG Heuer has nearly doubled weekly production of its smart watch from 1,200 to 2,000 due to strong demand.
-
The number of banking sessions accessed from wearable devices will increase 10x between 2015 and 2020, says a new report from Juniper Research.
-
The Mobile Life Research Centre at the University of Stockholm tracked 1,009 incidents of watch use, and found half were to simply check the watch face for the current time.