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MEF Asia

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MEF Connects Indonesia 2017 in pictures

By | Featured Post, MEF Asia | No Comments

MEF recently hosted the third annual MEF Connects Indonesia in Jakarta in association with Indosat/Ooredoo. The event was supported by TIMWE Group and Bango. MEF Asia GM Linda Ruck shares highlights and photos from the night.
With a population fast approaching 260 million, Indonesia is the world’s fourth most populous country and the third-largest smartphone market in the Asia-Pacific region (following China and India). A mobile first nation, Indonesian’s love social media, with Facebook (fourth largest user base in the world), Instagram and Twitter ruling – while mobile money has made great progress, cash is still king.

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Connecting the mobile first: Syniverse in China

By | Featured Post, MEF Asia, Video | No Comments

In our Spotlight interview, we learned how Syniverse approaches security and privacy in the brand/consumer relationship globally. But how does the global transaction processor approach doing business in the uniquely challenging Chinese market?

We spoke with Dave Ratner, President of Enterprise Solutions during GMIC Beijing about Syniverse’ business in China and how the company enables brands and enterprises to “connect, engage, interact and protect” its mobile first customers.

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Doing business in China: MEFTV in Beijing

By | Featured Post, MEF Asia | One Comment

We spoke to many of our members during this year’s GMIC Beijing about the challenges and opportunities of providing mobile services for the Chinese market.

Here are two more video interviews with members active in China, mobile messaging business, Twilio and law firm Dentons, who share their insights into what its like to do business in this challenging market.

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How to succeed in China: highlights from MEF Connects Beijing

By | Featured Post, MEF Asia, MEFTV | No Comments

You can’t succeed in China unless you have an unfair advantage. But if you do have one, the rewards are huge. That was the key take-away from experts at the recent MEF Connects China held during GMIC Beijing…

Thinking of expanding your business into China? Be careful. This is the advice from a VC that specialises in taking overseas companies into the region.

“95 per cent of companies do not belong here.”

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Mobile advertising in China is closing in on America

By | Featured Post, MEF Asia, MEFTV | One Comment

Rangar Kruse, CEO of Smaato shares insights into the state of mobile advertising in China, and reveals that China may soon overtake the US as the highest spending advertising market. We caught up with Ragnar at GMIC Beijing.

According to the Smaato Global Trends Report, the United States consistently takes the lead as the world’s largest advertising market. However, China’s recent explosive mobile advertising growth rate suggests that the world may soon have a new ad spend leader.

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Defocused Crowded Street at Night

Views from the showfloor: MEFTV at GMIC Beijing

By | Featured Post, MEF Asia, MEFTV | No Comments

MEF Minute was at this year’s Global Mobile Internet Conference in Beijing among the 25,000 mobile industry executives, entrepreneurs, developers and investors on the show floor over 3 days.

We asked exhibiting MEF members and speakers from our own MEF Connects China event held just before GMIC, including Google and Syniverse, about some of the challenges and opportunities presented by the Chinese mobile ecosystem, and to share their tips for how to get ahead in this unique and exciting market.

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MEF Connects China in pictures

By | Featured Post, MEF Asia | 2 Comments

Last week MEF held its inaugural MEF Connects China in Beijing to discuss the mobile opportunity in this exciting market. Supported by MEF Member Syniverse the evening’s discussions were MC-ed by MEF Asia Chair Emeritus Colin Miles and Wei Jiang, Chief Marketing Officer of Google, Greater China shared his views ‘Why foreign Internet and tech companies succeed/fail in China.’

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Defocused Crowded Street at Night

China’s perfect mobile storm

By | Featured Post, MEF Asia, Opinion | One Comment

With the inaugural MEF Connects China only a few weeks away, Rimma Perelmuter, CEO at MEF, takes a look at the staggering growth of the country’s unique mobile industry. As a mobile market, China has grown rapidly to establish itself as a global mobile industry leader with a sophisticated mobile ecosystem. There are good reasons for its meteoric rise; a huge domestic addressable market…

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Mobile payments in China [infographic]

By | Featured Post, Infographic, MEF Asia | No Comments

With a huge addressable domestic market and high smartphone penetration, consumers in China have embraced mobile payments and mobile money. As a result fintech investment is following with VCs keen to identify and support the startups that are bringing new ways to pay to market.

This infographic from Bob’s Guide explores the market trends that make China a global hot spot for fintech innovation.

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